What the Inbox Teaches Us About Human Attention (and How Tech Keeps Breaking It)
Your inbox is more than just a place for messages. It's a look at how people pay attention in the digital age, and to be honest, what we see isn't pretty.
Jody Gail Arsolon
MailerSend Kills Its Free Plan: Why Maileroo Beats Their $7 Tier
MailerSend just shut down its free tier, and if you were using it, you're probably thinking about what to do next.
As of October 21, 2025, what used to be MailerSend's free Hobby plan now costs $7/month. For developers and small businesses who've been happily sending transactional emails at
B2B Email Marketing in 2025: Why It Still Outperforms LinkedIn and Paid Ads
Every few years, someone declares email marketing dead. Yet here we are (again). While marketers chase the latest platform trends and pour budgets into LinkedIn ads, the businesses seeing the best returns stuck with their email lists.
SaaS Email Marketing: End-of-Year Upgrade Campaigns
Here's the key difference between upgrade campaigns and regular marketing: your customers already know and trust you.
Email Marketing Agency vs. In-House: Which One's Right for Your Business?
Should you hire an agency to do your email marketing for you, or should you build your own team?
The Complete Guide to Email Warm-Up for New Domains
This guide will walk you through everything you need to know about warming up your new domain for email success.
The True Cost of Email Downtime for SaaS Companies
Customers aren't getting emails to confirm their purchases. Requests to reset passwords are not working. The worst part is that their automated billing system can't send out renewal notices.