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Email bounce rate is a crucial metric in email marketing which measures the percentage of emails that couldn't be delivered to the intended recipients from the total number of emails sent. Email bounce can temporary or permanent.

An email blast is an effective marketing tool to reach targeted customers. Emails must be personalized and bring value to become effective under this approach.

Mailgun is a popular email deliver service provider founded in 2010. It offers four pricing plans, including a Free 30-day plan of up to 5,000 emails.