Mailerlite Review (2025): Pros, Cons, and Alternatives
Choosing the right email newsletter software is crucial to your marketing success. MailerLite has earned a solid reputation for its intuitive design and versatile features.
How to Send Emails in Node.js: Nodemailer and HTTP API
Learn to send emails in Node.js with Maileroo's SMTP and API. This guide covers setup, using Nodemailer, sending plain text, HTML, and template emails, and securing API keys. Streamline email delivery with these easy steps.
A/B Testing in Email Marketing: What You Should Test and Why
Want to boost traffic and drive sales with email marketing? One of the simplest ways to get there is by improving your open and click-through rates. But how do you make those numbers rise?
How CRM and Marketing Automation Work Together to Drive Sales
Customer Relationship Management (CRM) and Marketing Automation have evolved into essential assets for driving sales success.
How AI is Transforming Email Personalisation: Strategies for 2025
As digital transformation accelerates, Artificial Intelligence (AI) has emerged as a pivotal force reshaping how businesses engage with their customers.In particular, AI is revolutionising email and marketing automation, two critical components of modern marketing strategies.
Segmented Newsletters for Targeted Engagement: A 2024 Guide
Personalisation has emerged as a key strategy in marketing, crafting, and delivering content that aligns with individual customer preferences.
6 Signs of Text and Email Scams That You Should Know to Keep Your Finances Safe
Text and email scams are fraudulent schemes designed to trick individuals into giving away personal information, such as passwords, bank details, or other sensitive data, in order to gain access to financial accounts.